Client
SensorUP
Year

2018

Deliverables
  • Art direction
  • Copywriting
  • SEO optimization
  • WordPress Website
Marketing Stack
  • WordPress Website
  • Drift Live Chat

Put your IOT Data on the Map

Sensorup is a leading Internet of things (IOT) development platform. Their software is an open-source leader that powers the cities and services of the future. We worked with the Sensorup team to provide clear and concise copywriting direction and on-page SEO optimization

The Marketing of Things

We worked closely with Sensorup's team to quickly understand what made their software special. In the hands of cities, first respondors and construction teams, Sensorup enabled operations of the future.

Persona Research

We developed specific persona landing pages to explore the unique use cases of the technology

Sensor-Style

With a tight timeline, we built a clean and fresh branding guideline, without changing everything up

On-Page Optimization

We optimized page titles, heading and meta descriptions with Yoast SEO

Clear Communication

The internet of things can be super technical. We instead focused on copywriting that anyone could understand, then linked out to a deep dive on the product documentation.