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hello@krftwrk.ca

Capital Growth

San Diego-based wealth management firm.

BRINGING THE PAST, PRESENT, AND FUTURE TOGETHER

The new 9-page website, logo, and branding all play with the past and future, modernizing the financial brand. Elements like old school B&W images, editorial layouts, drawings, classic serif fonts and sepia paper tones are contrasted with modern boxy layouts, charcoal black and straight edges.

Lead Generation Through Education

Approaching lead generation from a value-added perspective meant creating creative, unique content that truly served users. A knowledge-packed blog, a Risk Tolerance Quiz, and timely campaigns like COVID-19 Emergency Relief Resources all had the subscriptions rolling in.

Results

+ 1,900% Increase in Traffic
+ 686% Increase in leads
+ 78% Increase in Social Media Followers
+ 59% Increase in Organic Ranking

Task

Full rebranding, website redesign and executing inbound and outbound marketing.